The speakers
Leon Wilson
Director & Online Manager,
Konica Minolta
Kevin Abergel
Senior Vice President; Sales & Marketing North America, South America and Asia Pacific,
MGI Digital Technology
The value of differentiation with embellishment
Summary
Watch the on-demand video to discover how digital embellishment can add value to print and give brands a premium look, capture attention, differentiate and enhance a brand or corporate image.
Key takeaways
- See how high-end finishes such as gold and silver metallics along with iridescent gradients and clear spot embellishments can help you differentiate and attract a premium price for your products.
- Discover how simple it is to adjust artwork on the fly, making it perfect for shorter and more customised runs
